{"id":30066,"date":"2019-04-29T15:27:39","date_gmt":"2019-04-29T15:27:39","guid":{"rendered":"https:\/\/werfselect.nl\/product\/from-coworkers-to-comerkers\/"},"modified":"2019-04-29T15:27:39","modified_gmt":"2019-04-29T15:27:39","slug":"from-coworkers-to-comerkers","status":"publish","type":"product","link":"https:\/\/werfselect.nl\/en\/product\/from-coworkers-to-comerkers\/","title":{"rendered":"From CoWorkers to CoMerkers"},"content":{"rendered":"

What to expect.<\/strong><\/p>\n

It has been said that nowadays the internal brand has become more important than the external brand. How do you create pride and thus loyalty and ambassadorship among your own employees?
\nInternal Branding Specialist Nieske Castelein and Commercial Director Sabine Dijkema of D&B event marketing speak this evening about Internal Branding: how to turn fellow Workers into fellow Markers. What approach does D&B use? Get inspired with cool cases from event practice. Of high-impact campaigns and events. <\/p>\n

Sabine and Nieske will also put us to work ourselves to translate what we have learned into practice.<\/p>\n

The speakers<\/strong><\/p>\n

As an experienced Internal Branding Consultant (at Positioneringsgroep and others) and former \u201cCulture Manager\u201d at Douwe Egberts, Nieske develops substantive events and Internal Branding processes at D&B Eventmarketing. She knows better than anyone how to connect people with each other and with brands. <\/p>\n

Commercial Director Sabine Dijkema is an enthusiastic event specialist and always looks for the question behind the question. She knows how to involve employees in the development of events and communication campaigns. <\/p>\n

For 35 years, D&B Eventmarketing has been creating valuable events for its customers in entrepreneurial Holland. As a strategic partner, they help organizations tell unique stories that have a long-term impact. With events that touch and connect. D&B recently won (again) a Golden Giraffe, the award for the most impactful business events. <\/p>\n

Please note that<\/strong> contrary to previous announcements, the location has changed from Amersfoort to Hilversum.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"

TMN May 23, 2019<\/p>\n","protected":false},"featured_media":6318,"template":"","meta":{"_acf_changed":false},"product_brand":[],"product_cat":[97],"product_tag":[],"class_list":{"0":"post-30066","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-top-marketers-network","8":"first","9":"outofstock","10":"taxable","11":"shipping-taxable","12":"purchasable","13":"product-type-simple"},"acf":[],"yoast_head":"\nFrom CoWorkers to CoMerkers - WerfSelect<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/werfselect.nl\/en\/product\/from-coworkers-to-comerkers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From CoWorkers to CoMerkers - WerfSelect\" \/>\n<meta property=\"og:description\" content=\"TMN May 23, 2019\" \/>\n<meta property=\"og:url\" content=\"https:\/\/werfselect.nl\/en\/product\/from-coworkers-to-comerkers\/\" \/>\n<meta property=\"og:site_name\" content=\"WerfSelect\" \/>\n<meta property=\"og:image\" content=\"https:\/\/werfselect.nl\/wp-content\/uploads\/2019\/04\/internal-branding.png\" \/>\n\t<meta property=\"og:image:width\" content=\"318\" \/>\n\t<meta property=\"og:image:height\" content=\"159\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/werfselect.nl\\\/en\\\/product\\\/from-coworkers-to-comerkers\\\/\",\"url\":\"https:\\\/\\\/werfselect.nl\\\/en\\\/product\\\/from-coworkers-to-comerkers\\\/\",\"name\":\"From CoWorkers to CoMerkers - 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